The Complete Guide to LinkedIn Etiquette

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LinkedIn has developed a killer resource of 225 million users, one you absolutely should take advantage of when it comes to your career. But you’ll have to navigate LinkedIn’s potentially tricky tools and settings while you’re at it. Not to mention take care to maintain proper etiquette at all times. That’s a lot of pressure.

Chances are, if you do use LinkedIn, you’re approaching the network from a job seeker’s perspective — if not now, then in the future. Or maybe you’re a recruiter or a PR representative looking to network and pitch via LinkedIn.

No matter your background, let’s dissect some of the biggest etiquette dos and don’ts when logging into LinkedIn, the web’s largest professional network.

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LinkedIn reveals most overused buzzwords of 2013

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LinkedIn have named their annual list of the most overused business buzzwords of 2013.

It takes into account the most common labels used by the 259 million people across 14 countries on the professional networking site. They are:

1. Responsible

2. Strategic

3. Effective

4. Creative

5. Innovative

6. Expert

7. Positive

8. Passionate

9. Driven

10. Dynamic

Source: LinkedIn.

It’s the fourth year the company has released the list, which has changed over the years.

“Extensive experience” was the most popular buzzword in 2010, followed by “creative” in 2011 and 2012.

LinkedIn said there are a series of things that can help you stand out from the crowd.

Consider the opposite: When deciding how to describe yourself, one of the quickest ways to decide what word to use is to think about the opposite. For example, you would never call yourself “ineffective” so “effective” is a given. The same goes for responsible.

Use results: When describing what you’re good at, use an actual example. Rather than telling people you’re creative, upload your latest presentation and let them see for themselves.

Use active language: Rather than saying what you are responsible for, show people how you delivered results. For example instead of saying “responsible for social media,” tell them how many followers you gained in a period of time.

 

 

Do job titles matter in the long run?

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Job titles affect career development choices considerably, according to analysts. Should HR managers and recruiters pay attention to this notion and propose job titles likewise or a hike in salary? Employers need to keep these three points in mind while writing job titles.

Job Titles Matter

Most analysts believe that job titles matter. Most of the 1,500 office workers who were surveyed recently by Office Angels, a recruitment firm found that 70% would opt for a decent job title over a pay hike. The report suggested that clerks would largely prefer to be known as Specialists or would go creative by calling themselves Office Logistics Coordinators. But are there real advantages of having good sounding job title or is it just a gimmick for satisfying vanity?

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Get better results from your job posting

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Once you start job posting, it is also important to evaluate the returns you are getting on those postings and change your strategy if required. There are five main points to be keep in mind when you are evaluating the results of your job postings.

  1. Always have keywords in your job titles: When your job titles have keywords, not only are candidates more likely to see them while scrolling through the list of jobs but they are also more likely to show up when the candidates do a keyword search. Most job seekers do a keyword search for location and job title or key skills needed in that job. With the right keywords, your listing can rank high.
  2. …. 

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Create High-impact Job Descriptions as an Effective Recruitment Strategy

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Writing a job description is one of the most crucial steps in the hiring process. Good job descriptions are excellent marketing tools for your company and play a pivotal role in ensuring that you recruit some great talent. So if you (like many companies that I know of) think that spending time on creating good job descriptions is not really a sensible investment of time, you are missing out on some great recruitment opportunities.

Recruiting good talent can be a real challenge as the market for talent is extremely competitive. Here are some tips which will help you create high impact job descriptions and give your recruitment efforts a boost.

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